Create a Simple Disclosure Policy for Your Blog {Example Included}


 
This is a part of the “Getting Started with Blog Advertising” blog series.
What is disclosure?
Disclosing (divulging or explaining), the purpose and interests of a blogger in his/her published posts: written, audio or video.
Why is it important in blogging?
Because advertisers are offering bloggers payment or gifts to create content about specific products or services, the blogger's interest in the product or service may be in part the financial gain. Whether the blogger would have included content in his/her blog about the product or service without gift or payment, the fact is the blogger is receiving payment for certain content.
Why disclose?
By disclosing the purpose of a blog, bloggers are letting readers know more about the information they'll be reviewing. Bloggers retain the freedom to write original content, as well as select which advertisers they will represent in exchange for gifts or money. Any ethical concerns will remain where they've always been - on the individual level. Because it is a blogger's freedom to select which topics will bring them payment, he/she remains responsible for his/her own reputation.
Simple disclosure sample
 
This policy is valid from 01 October 2015

This blog is a personal blog written and edited by me. This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation.

The compensation received will never influence the content, topics or posts made in this blog. All advertising is in the form of advertisements generated by a third party ad network. Those advertisements will be identified as paid advertisements.

The owner(s) of this blog is compensated to provide opinion on products, services, websites and various other topics. Even though the owner(s) of this blog receives compensation for our posts or advertisements, we always give our honest opinions, findings, beliefs, or experiences on those topics or products. The views and opinions expressed on this blog are purely the bloggers' own. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer, provider or party in question.
This blog does not contain any content which might present a conflict of interest.

This is a part of the “Getting Started with Blog Advertising” blog series.



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Hi, I love to hear your views good, bad and even ugly... If you like something let me know so i can do more of it, if not, i will try and do less. Thank you SO MUCH for taking the time to comment, I really enjoy reading what you think about the blog xx

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